AI Insights · Timothy · January 2022
Top 5 Film & Television Apps Performance in Uruguay Q4 2021
Discover the performance trends of the top 5 film and television apps on a unified platform in Uruguay during Q4 2021. Insights include weekly downloads, revenue, and active users.
The fourth quarter of 2021 saw interesting trends for the top 5 film and television applications in Uruguay on a unified platform. Here's a detailed look at their performance based on data from Sensor Tower.
HBO Max: Stream TV & Movies
HBO Max experienced a notable increase in weekly revenue, peaking at approximately $6.4K in the first week of October and ending the quarter with $5.8K in the final week of December. Weekly downloads showed significant growth towards the end of the quarter, reaching 5.4K in the last week of December. The app also saw a steady rise in weekly active users, climbing from around 33.3K at the beginning of October to nearly 47.8K by the end of December.
Disney+
Disney+ had a fluctuating revenue trend, with a peak of $5K in the third week of November and closing the quarter with $4.8K in the last week of December. Downloads were relatively stable, with a notable increase to 4K in the last week of December. Active users remained consistently high, growing from about 75K at the start of October to over 84K by the end of December.
Netflix
Netflix maintained consistent weekly revenue throughout the quarter, averaging around $3K, with a slight dip during the last week of December. Weekly downloads saw a peak of 7.8K at the end of September, with a steady flow around 5K towards the end of December. Active users showed a slight decline initially but recovered to reach around 409K in the final week of December.
Amazon Prime Video
Amazon Prime Video had stable weekly revenue, peaking at $2.2K in early December. Downloads spiked to 3.1K in the first week of November, with a smaller peak of 2.4K in the last week of December. The app's active users saw a significant increase, starting from about 41.3K in late September and reaching nearly 48.4K by the end of December.
Star+
Star+ saw varying weekly revenue, with a high of $2K in early November and ending December with $1.9K. Downloads fluctuated, peaking at 4K in late September and stabilizing around 1.8K in the last week of December. The app's active users grew from 9.7K at the end of September to 13.3K by the end of December.
For more detailed insights and data, visit Sensor Tower.
